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HTML(5) Approach
The final technique is something that is emerging now, especially thanks to the great improvements in term of stability and speed introduced by the latest version of iOS for the in-app web views. A couple of good examples of this approach are the Ars Technica app and the Bloomberg Businessweek+ magazine.
i3Factory Editorial System
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This technique is heavily used inside the highly interactive magazines published using the Adobe Digital Solutions environment: well known examples are the Condé Nast magazines (Wired is one of the most famous examples).
The way these magazines are implemented starts with the well known suite of Adobe Digital Publishing tools, In Design in primis. These tools are used by many publishers around the world and the latest versions offer the pos sibility to export the project, other than in the ubiquitous pdf format, in a package suited for distribution through iPad.
CORE TEXT RENDERING
Core Text (short: CT) is another of those technologies developed for the Mac and later ported to iOS.
The Core Text framework is dedicated to text layout and font handling. Just to summarize the capabilities of this framework, consider that is at the base of the desktop publishing revolution that made the Mac famous in this professional sector.
The Magazine is a PDF File
You may like it or not, but should your software house be committed to develop a magazine iPad app, the magazine will be with high probability given to you as a PDF file. As there is no way to “escape” from it, at the end you will need to develop your own pdf reader or integrate some free or commercial external library.
One of the great improvements in all iPad owners lifestyle is the possibility to bring everywhere any sort of magazine or book, thanks to the screen size and the device light weight which both facilitate reading and carrying. In particular reports demonstrated that in a printed publications decreasing market there is a huge increase in the number of subscriptions to the digital versions of the same product
One of the most appreciated features by iPad users is the possibility to read books, magazines and newspapers. Practically all major publishers are in the App Store with apps dedicated to their products but there also many other minor publishers, in every country, that entered in the iOS world with one or more apps.
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